Brief: The fan corridor was in much need of some personality. We were asked to create a 50 metre infographic to uplift the space visually and also give the queuing fans something to engage with whilst waiting.
Deliverables: Large scale graphic.
Brief: To design a vibrant visual that would create an exciting customer journey and conceal the temporary hoarding surrounding the building work currently taking place at The O2.
Deliverables: Large scale graphic, way-finding and infographic.
Brief: Following the success of the Year Book we designed for Warner Music in 2016, it was decided that the 2017 versions should evolve into something content focused and magazine-like in style.
Deliverables: Hardback limited edition book and paperback booklet.
Brief: Create a series of fan-based animations that capture the excitement, and drive social engagement in the run up to the MTV EMAS.
Deliverables: Series of 5 animations for Facebook.
Brief: In addition to the ‘Excuse Our Appearance’ project we were asked to create dynamic customer way-finding to direct and draw awareness to the restaurants and bars along the Avenue at The O2 whilst building work was being carried out.
Deliverables: Large scale graphic, way-finding and infographic.
Brief: Following a slight hiatus since 003 was released, the aim with ‘Twisted Blood’ was to elevate the existing GLUM identity and visual style to mark its return to releasing music.
Deliverables: Record sleeve, vinyl middle, screen printed posters, pin badges and digital assets.
Brief: To create an identity for the LAPS ‘Who Me? release which would work within the label template we created as part of the MIC Records brand toolkit .
Deliverables: Identity, label design for vinyl, inlay lyric sheet, digital assets, event posters.
Brief: We were approached by H.Y.T. Studio to produce an eye catching visual identity that could be repurposed and sold as a limited print at the exhibition.
Deliverables: Exhibition identity, posters, digital for social channel, stickers and place mats.
Brief: London-based mastering studio The Carvery approached us to refresh the look of their dubplate branding. The aim was to transform the plain and generic labels previously being used, into labels that looked special and were a respectful nod to the heritage of dubplate culture.
Deliverables: Branding, vinyl labels and packaging.
Brief: We were invited by Everpress to design a t shirt for a limited campaign. This followed the success of our previous ‘Somebody else’s World’ campaign. The “NOT ECONOMICALLY VIABLE'“ slogan was inspired by the film Falling Down.
Brief: Our long-standing relationship with independent trainer store, Slamminkicks, was rekindled for a one off charity auction event. We worked closely with the Slamminkicks and U-Dox teams to create a refreshed brand identity for the event.
Deliverables: Branding assets, merchandise, retail graphics, digital and printed marketing collateral.
Brief: Event branding for a one-off club night, featuring some of London’s most innovative and well-respected dj/ producers at Margate’s favourite venue.
Deliverables: Event creative, posters and assets for digital promotional.
Brief: Red Velvet is an independent film festival focusing on film and creative content from both local and oversees talent. The festival founder approached us to create an identity and layout structure for marketing collateral that would be flexible across various touch points whilst capturing the essence of the festivals ethos.
Deliverables: Identity, layout/content template, guidelines, poster and admat.
Brief: We were commissioned to oversee the creative direction of MIC Records from its very conception through to all releases thereafter. The objective for the identity and brand was to reflect the ethos and influences of the label.
Deliverables: Branding assets and identity, house sleeve, vinyl label, bespoke graphic idents for artist, digital and printed marketing collateral for the label and event promotion.
Brief: Warner Music wanted their Look Book to be refreshed and given a more vibrant look to reflect the exciting roster of artists on their various labels. The book also had to be something stakeholders within the company would feel proud to presenting.
Deliverables: Limited run of books
Everpress approached us to take part in their 50/50 collaborative campaign with the young adults cancer charity, Trekstock. 50 leading designers and illustrators contributed designs with 50% of all profits going to Trekstock,
Deliverables: T shirts design
Brief: For the GReat British Summer campaign the Gordon Ramsay Group wanted us to create an identity and look that captured the essence of summer in the city. The campaign involved all the GR restaurants and lasted for the summer months.
Deliverables: Campaign look, Ident and branding, fold out timetable and map, retail graphics, digital and printed marketing collateral.
Brief: Before we were approached to redesign the staff corridor at The O2 it was a breeze block wall with a few notice boards on it. Using customer feedback for the main section and The O2 ethos and customer values for surrounding areas, we created a series of typographic morals. The objective of the redesign was for the corridor to inspire a feeling of pride within the staff and to highlight their contribution to the success of the venue.
Deliverables: A series of large scale typographic morals.
Brief: The O2/ AEG Europe wanted to bring a splash of excitement to their offices, meeting rooms and staff areas, so they came to us for a visual concept that would deliver energy and flare whilst giving staff members an enjoyable environment to work in.
Deliverables: Large scale typographic morals and illustrations for meeting rooms, kitchen area, offices, pillar wraps, corridors, stairwell and staff communal area.
Brief: Create an engaging creative for The O2’s summer campaign that highlights and showcases the variety of activity that makes The O2 one of the world’s leading entertainment venues.
Deliverables: Campaign creative, 6 sheets, 48 sheets, LEP's, digital marketing assets, press ads and animation for the venue’s broadcast network.
Painting by Mitch Davies
Collaboration design with Davin Gormley
Op Art by Timon Botez